Approach

This study try section of a bigger opportunity (2016–2019) one tested the newest introduction out-of Blued. Element of so it investment on it business ethnography during the headquarters out-of Blued within the Beijing. Plus interviewing staff members, i including questioned 63 Blued profiles surviving in China understand precisely what the application designed to them and how they made use of the application. These pages was basically employed out of some streams: towards Blued, as a consequence of products structured from the non-political communities, and you may owing to snowball testing.

We invited a dozen of them users to participate extended dental record interviews. Brand new users had been picked based mostly to their age: about three have been anywhere between 20- and you can 30-years-dated, five have been ranging from 31- and 50-years-old, and you may four have been over 50-years-dated. Читать далее →