In today’s times, the notion of romance has evolved past age-old gendered and antiquated norms of dating. The women-first dating app Bumble, for one, has single-handedly flipped gender norms when it comes to modern romance.

Bumble is one of the few apps that has not only elevated but also revolutionised the online dating landscape. Founded in 2014 by Whitney Wolfe Herd, Bumble is more than just a dating app. The moment it debuted, the app immediately challenged the rules of dating. It transformed relationships and romance by empowering women to make the first move.

The concept of the platform is simple. After two users have mutually swiped right, a connection is created. They will then receive a notification on their screen but it’s up to the woman to initiate a conversation.

For singles who are more intentional when it comes to dating, Bumble undoubtedly provides the avenue for singletons to do so. More importantly it is changing the dating concept by putting the proverbial ball in the women’s side of the court. Читать далее →